with how their 'Personally Identifiable Information' (PII) is being used online. PII, as
described in US privacy law and information security, is information that can be used on its own
or with other information to identify, contact, or locate a single person, or to identify an
how we collect, use, protect or otherwise handle your Personally Identifiable Information in
accordance with our website.
What personal information do we collect from the people that visit our
blog, website or app?
When ordering or registering on our site, as appropriate, you may be asked to
enter your email address or other details to help you with your experience.
When do we collect information?
We collect information from you when you subscribe to a newsletter or enter
information on our site.
How do we use your information?
We may use the information we collect from you when you register, make a
purchase, sign up for our newsletter, respond to a survey or marketing communication, surf the
website, or use certain other site features in the following ways:
• To personalize your
experience and to allow us to deliver the type of content and product offerings in which you are
How do we protect your information?
We do not use vulnerability scanning and/or scanning to PCI standards.
We only provide articles and information. We never ask for credit card
We do not use Malware Scanning.
Your personal information is contained behind secured networks and is only
accessible by a limited number of persons who have special access rights to such systems, and
are required to keep the information confidential. In addition, all sensitive/credit information
you supply is encrypted via Secure Socket Layer (SSL) technology.
We implement a variety of security measures when a user enters, submits, or
accesses their information to maintain the safety of your personal information.
All transactions are processed through a gateway provider and are not stored
or processed on our servers.
Do we use 'cookies'?
Yes. Cookies are small files that a site or its service provider transfers to
your computer's hard drive through your Web browser (if you allow) that enables the site's or
service provider's systems to recognize your browser and capture and remember certain
shopping cart. They are also used to help us understand your preferences based on previous or
current site activity, which enables us to provide you with improved services. We also use
cookies to help us compile aggregate data about site traffic and site interaction so that we can
offer better site experiences and tools in the future.
• Understand and save
user's preferences for future visits.
• Keep track of
You can choose to have your computer warn you each time a cookie is being
sent, or you can choose to turn off all cookies. You do this through your browser settings.
Since browser is a little different, look at your browser's Help Menu to learn the correct way
to modify your cookies.
If you turn cookies off, some features will be disabled. It won't affect the
user's experience that make your site experience more efficient and may not function properly.
However, you will still be able to place orders .
We do not sell, trade, or otherwise transfer to outside parties your
Personally Identifiable Information unless we provide users with advance notice. This does not
include website hosting partners and other parties who assist us in operating our website,
conducting our business, or serving our users, so long as those parties agree to keep this
information confidential. We may also release information when it's release is appropriate to
comply with the law, enforce our site policies, or protect ours or others' rights, property or
However, non-personally identifiable visitor information may be provided to
other parties for marketing, advertising, or other uses.
Occasionally, at our discretion, we may include or offer third-party products
or services on our website. These third-party sites have separate and independent privacy
policies. We therefore have no responsibility or liability for the content and activities of
these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any
feedback about these sites.
Google's advertising requirements can be summed up by Google's Advertising
Principles. They are put in place to provide a positive experience for users.
We use Google AdSense Advertising on our website.
Google's use of the DART cookie enables it to serve ads to our users based on previous visits to
our site and other sites on the Internet. Users may opt-out of the use of the DART cookie by
We have implemented the following:
• Remarketing with
We, along with third-party vendors such as Google use first-party cookies
(such as the Google Analytics cookies) and third-party cookies (such as the DoubleClick cookie)
or other third-party identifiers together to compile data regarding user interactions with ad
impressions and other ad service functions as they relate to our website.
Users can set preferences for how Google advertises to you using the Google Ad Settings
page. Alternatively, you can opt out by visiting the Network Advertising Initiative Opt
Out page or by using the Google Analytics Opt Out Browser add on.
COPPA (Children Online Privacy Protection Act)
When it comes to the collection of personal information from children under
the age of 13 years old, the Children's Online Privacy Protection Act (COPPA) puts parents in
control. The Federal Trade Commission, United States' consumer protection agency, enforces the
COPPA Rule, which spells out what operators of websites and online services must do to protect
children's privacy and safety online.
We do not specifically market to children under the age of 13 years old.
Fair Information Practices
The Fair Information Practices Principles form the backbone of privacy law in
the United States and the concepts they include have played a significant role in the
development of data protection laws around the globe. Understanding the Fair Information
Practice Principles and how they should be implemented is critical to comply with the various
privacy laws that protect personal information.
In order to be in line with Fair Information Practices we will take
the following responsive action, should a data breach occur:
We will notify you via email
• Within 7 business days
We also agree to the Individual Redress Principle which requires that
individuals have the right to legally pursue enforceable rights against data collectors and
processors who fail to adhere to the law. This principle requires not only that individuals have
enforceable rights against data users, but also that individuals have recourse to courts or
government agencies to investigate and/or prosecute non-compliance by data processors.
CAN SPAM Act
The CAN-SPAM Act is a law that sets the rules for commercial email,
establishes requirements for commercial messages, gives recipients the right to have emails
stopped from being sent to them, and spells out tough penalties for violations.
We collect your email address in order to:
• Send information,
respond to inquiries, and/or other requests or questions
• Market to our mailing
list or continue to send emails to our clients after the original transaction has occurred.
To be in accordance with CANSPAM, we agree to the
• Not use false or
misleading subjects or email addresses.
• Identify the message
as an advertisement in some reasonable way.
• Include the physical
address of our business or site headquarters.
• Monitor third-party
email marketing services for compliance, if one is used.
opt-out/unsubscribe requests quickly.
• Allow users to
unsubscribe by using the link at the bottom of each email.
If at any time you would like to unsubscribe from receiving
future emails, you can email us at
• Follow the
instructions at the bottom of each email.
and we will promptly remove you from ALL